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CARE @SMAU Milan

admin — Fri, 30 Oct 2015 11:06:47 +0000

The new project, CARE (Context Aware Retail Experience), developed by a group of researchers of HIIS Laboratory of CNR of Pisa, together with Inera Ltd., was presented at the Smau in Milan on the 21-22-23 of Octore 2015, and it was a success because various companies showed interest and a will to cooperate and be involved into the project.

CARE is a solution to be used in the retail field. It’s a platform that customizes your purchases depending on different factors: the environment, the consumers’ needs, for example by measuring how fast they move inside of the store a few offers are proposed or not; food intolerances of the users are taken into consideration etc. This system aims at increasing sales in the physical stores by adding innovative, interactive and context-dependent actions.

To have more information, you can go to Inera’s website: http://www.inera.it/it/detail/CARE-Context-Aware-Retail-Experience/ , where you can download an information sheet and a presentation of the project.

VE@SMAU-Milan-2015 presents Fashion+ and City Treasures

admin — Tue, 20 Oct 2015 10:39:32 +0000

Visual Engines will attend as exhibitor “SMAU Milano, Ottobre 22-24 2015″, the Milan stage of the SMAU Road Show 2015. At our stand “Pad. 1 – Stand F74” we met many interested or simply curious people.

We will exhibit our visual analysis products VeMIR and VePAIR through demonstrations and our experts directly answering to questions.

We’ll also present two new app Fashion+ and City Treasures and during the Milan event we are going to playing to demo visual treasure hunt with a lots of awards.

If you like you may contact our staff (use the form in “Contact“) to set an appointment.

VisualEngines @ SMAU Firenze 2014

admin — Wed, 16 Jul 2014 09:52:33 +0000

VisualEngines attended as exhibitor “SMAU Firenze, Luglio 9-10 2014″, the Florence stage of the SMAU Road Show 2014. At our stand “Pad. CAVANIGLIA – Stand D 6” we met many interested or simply curious pleople.

The Florence event is part of the SMAU road show 2014 and represent a great opportunity to present our products and technologies. We will exhibit our visual analysis products VeMIR and VePAIR through demonstrations and our experts directly answering to questions. If you like you may contact our staff (use the form in “Contact“) to set an appointment.

IL TIRRENO SOCIAL

admin — Thu, 08 May 2014 15:32:58 +0000

May 8, 2014

The paper version of Il Tirreno comes alive. The editor of “Il Tirreno” newspaper Roberto Bernabo and the director of the Pisa branch of CNR (National Research Council) Domenico Laforenza, officially presented the mobile application “IL TIRRENO SOCIAL” based on the image recognition framework and products from Visual Engines (VeMIR).

Tirreno Social is an innovative application of image recognition and mobile technologies targeted to printed newspapers. Visual Engines has made available the framework VeMIR to build an iOS and Android App empowering printed newspaper readers by augmenting the newspaper with digital assets such as online articles updates, videos and discussions on social networks.The partner in this experience is Il Tirreno, an Italian regional newspaper featuring sixteen local editions around Tuscany. It was founded in 1877 under the name Il Telegrafo it is currently part of the Gruppo Editoriale L’Espresso.

Try it now!

The “Tirreno Social” App is freely available on Apple Store and Google Play. Once downloaded and installed on your mobile device it is immediately ready for use. You only need a printed copy of the “Il Tirreno” to scan it and enjoy. To try the app, if you do not live in Tuscany and do not have a printed copy of the newspaper at hand, we suggest you to open the daily front page image of the “Il Tirreno” on your computer and use your phone to scan the image on the screen.

how it works

Newspaper pages images loaded on the VeMIR Recognizer Repository

BEHIND THE SCENE

The VeMIR recognizer need to be instructed to recognize the newspaper pages. Every morning the newspaper editors prepare an archive file with the images of the pages and the reference to linked digital assets. The archive is loaded on the VeMIR repository and properly processed.

TIRRENO SOCIAL APP STARTS

When the user launches the Tirreno Social app it immediately checks if it is updated and, if necessary, download the daily data from the server.

Tirreno Social splash screen

Mobile device is ready to scan the newspaper

Ready to scan

When the device is ready, tapping the “Scan” button will open the video cam and start the scanning process. The app would take fraction of seconds to get an image, check if it knows it (it tries 6 times for each image). If the image is recognized, it jump to the digital asset linked to the recognized part of the newspaper page, otherwise it restart the process.

Found something …

When the app recognizes the newspaper page we are looking at, it immediately stop scanning and load the associated digital content.

Front page was recognized. It is linked to the Facebook account.